It's another Monday Marketing post, the day when I lay out ideas and suggestions for the best way to market yourself and your books. Today I discuss some reasons why you should be cultivating an online presence (even before your book is finished!)
Once again I have been harassing other writers to guest post on this blog. This week’s guester is the lovely Cass Alexander, who talks about whether to use a Pen Name. Enjoy!
While we may not be Batman, writing is one of the few professions where you can have a secret identity....well....a false name at least. You will want to give a lot of thought as to whether you wish to use a pen name or not. Making this decision is important and should be done early. Especially as your name is part of your brand. So here are some reasons to consider using one.