How I Run my Twitter Account

I’ve had a lot of people ask me about my Twitter account and how I stay on top of it with all the posts.

Now, I only started Twitter back in 2016 and I had to learn it fast to ramp up my activity and make it work for me.

So I thought I’d make a post about it.  This is part of My WriterLife Series.


How often do I post

After the first year of trial and error, I figured out I needed to post at least 6 times a day.

The rule of thumb is no more than 15 posts a day and I wasn’t going to waste all my time posting to hit that number.

Six was a good starting point for me and I felt it was doable.  Sometimes I’ll post more than that, but if I don’t that’s okay.

One thing about Twitter is things move fast on the timeline.  They stay for only a little time and then vanish down.

So you can post the same things a few times in a day as long as you spread them out throughout the day.



Work out the best posting times

Next, I checked my analytic data to find out the best times for me to be on.  This took several months for me to get enough data to show a pattern.

I wanted to make sure I was reaching people who visit me the most.  Most of my followers are from the US so I also took into account the time zones for the US.

I then made a note of ten specific time points I could post at and of those ten, which where the BEST.


Stay consistent

Now, social media (and especially Twitter) can steal ALL your time.  So I wanted to reduce as much of the work as possible.

For that, I decided on a posting system.  From the data I collected I chose my best times and only used those times.

Time management. Image of alarm clock on a desk beside a laptop

Next I decided on what I wanted to share.  I needed to keep it relevant for my followers, so choose a number of things such as included quotes, questions, blog articles etc.

I then decided on when those specific things were to be posted and gave them all specific times.

For example:

#TheMerryWriter questions go out 4 times a day in order to hit as many people in the different time zones.  I post these questions in the monring, afternoon and twice in the evening.

Quotes are posted at 12 noon and 8pm.

My answers to #TheMerryWriter questions are posted at 2pm.

Blog articles are posted at 7pm and again at 9am (the next day).

This consistency made it easier for me to know when to slot things into my scheduler and takes out some of the thought needed.



If you are not using a scheduler for your social media, then you are WASTING a lot of time!

Schedulers allow you to bulk schedule posts over numerous so you don’t always feel like you’re firefighting on your social media platforms.

Since I started using Buffer, I have been able to boost my social media presence and stay active.

Featured Images - Buffer

Schedulers really help on days when you’re ill or are busy or just not in the mood to visit any of these platforms.  Istead, if you have things schedulers, you can just chill, recover or get others things done while the posts pop up without you.

Seriously, use a scheduler.  There are plenty to choose from.  As I said, I prefer Buffer but there is also Later, Hootsuite, Tailwind, Loomly to name just a few.


Retweeting & commenting

I am kept busy with comments and try and interact when I can.  However, I get 100s of notifications a day so I can only do so much.

I like to retweet things randomly as I find them.

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I also block time out to check Twitter so it doesn’t time suck all my day away.  I mostly check it at the end of the day when all my other tasks have been completed.

Twitter is a good place to interact with people, however like all social media platforms, you get a mix of great people and trolls.  It’s never worth so much of your time so I personally recommend being on it sparingly unless you truly love it.


What are your thoughts on Twitter?

Share your Thoughts image.

Happy writing

Signature & logo of Ari Meghlen

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15 thoughts on “How I Run my Twitter Account

  1. I really liked this post. When I first started tweeting, I found it hard to be serious about it. Like others have said, it’s not as easy to gain true interaction with (though it is possible – I found two great writers who I’ve formed a writing group with!). Twitter got a lot easier by scheduling time to answer and read other answers to games like TheMerryWriter (thank you!), but also when I realized I could treat Twitter as a secondary voice to the blog (which is my primary social media). Twitter is a place where you can do very little or a lot according to your needs.

    1. That is so true! Yes, I think scheduling time is a must for Twitter otherwise you can get swept away in it all day. Aww glad you like #TheMerryWriter 😀

      That is so cool you’ve formed a writing group on Twitter.

  2. I feel like the others before me – squeamish about Twitter. I feel like I’m kicking and screaming, trying not to do it, but I know that I should. So why am I delaying this? Plenty of excuses. However, posts like yours serve as a push. Maybe one day I will be finally pushed over the line.

    1. lol I came to social media SO late. Like 2016 late, I just hated the whole idea of it and in truth… I still do. It’s so false on many levels and it’s like everyone chunnering for attention. I actually assumed Twitter was the worst so waited the longer before doing anything on there. Shockingly, I found that to be the opposite – the other sites barely get my attention as they are what I expected but Twitter I actually have real connections and conversations. Who’d have thought! :p

  3. I ‘lost’ my Twitter account ages ago, found it again, but I really don’t think it’s for me, like Yari I don’t feel I’m connecting with anyone as I do on WordPress and reading your blog Ari confirms I do not have a proper grip on it.

    1. Thanks for reading. I know what you mean. If you ever want to try connecting with other writers, I do recommend you join #TheMerryWriter – I find most of the people who play it are quick to follow, support and encourage each other. 🙂

  4. I don’t use Twitter because I found that I wasn’t connecting with readers/writers there like on other services. I like the more human connection of other sites. Twitter also wasn’t bringing in sales or clicks, so ultimately it wasn’t serving me in any way.

    1. I have to admit I felt the same way with Twitter. I joined in 2016 and I struggled to connect. However in 2018 I started my writing game #TheMerryWriter and ended up with 1000s of people interacting with me and each other. It has become my strongest platform despite being the last one I joined.

  5. Jackie Baldwin

    Thanks, Ari, that was so useful! I am a fully paid up technophobe but keeping on top of Twitter overwhelms me at times. I’m going to be brave and try Buffer. 😀

    1. Hi Jackie, thanks for reading. I completely understand. I rarely get to check my timeline since I started my Twitter Game #TheMerryWriter which keeps me busy enough.

      Buffer was a life saver for me. I ended up getting the Paid version (there’s a free one) and it has totally made things better.

      I take like 1 day every two weeks to fill up the slots on 8 different platforms so that I’m active which is good then I can just take time on those platforms to view and reply to comments, check a few things out all without having to constantly be uploading new things as Buffer does it all.

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