How to build a strong peer support network

It’s Monday Marketing time again.  This week’s post is about Peer Support Networks.  Definitely something you should consider building.  Writing is already a solitary business, but there is something to be said about supporting and promoting each other.

Title Image - How to build a strong peer support network. Writers supporting writers

If you have family and friends who support your writing, that is great.  However, it does benefit to build a network of writers.

I discussed connecting with other writers in my Why you need to be part of the writing community post.

In this post, I want to discuss supporting other writers with regards to promoting them.

Why you should promote other writers

Writers should support each other, including promoting each other.  There is space for us all and marketing in all its forms takes a lot of work.  By supporting each other, we help others and ourselves.

This is especially important with new, upcoming writers who are still learning the way.  Reach back and help to pull them forward.

It is why I started this blog, all those years of writing and making mistakes and figuring things out.  I wanted to help other writers by sharing things I had learnt.

I have built up a network of wonderful writers who support each other, who beta read each others work, who guest post.  These networks are invaluable.

How to promote other writers

It doesn’t take much to promote other writers.  Something as simple as sharing a blog post of theirs, either on your own blog or on one of your social media platforms.

In order for me to manage my social media platforms, I use the scheduling program Buffer.  When I find interesting blog posts by fellow writers (and editors) I drop them into my scheduler.

You can also host other writers on your blog as a guest poster.  Giving them your blog as a platform to showcase their writing or learn more about them in an interview, helps to expose them to a wider audience.

If you like to read and review books, this is a great way of supporting writers.  Buying their books and reviewing them.  Reviews add validify to a book and can affect their ranking on places like Amazon.  Always be constructive and honest with your reviews.

The benefits to you

There are benefits that can come from supporting other writers.

When I share other people’s blog posts on my Facebook Author page, not only does it bring some traffic to those writers, but it creates variety on my Page which gives me better engagement too.

Offering guest posting slots allows me to post more frequently and consistently on my blog, which helps it rank better in searches without the same level of work my own posts create.

As those writers build up a following, more people will search for them and stumble across my blog when they find a link to the guest post.

Supporting others also fosters good will.  They may invite you to be a guest poster on their blog, or be happy to support your work by becoming a beta reader or doing an author spotlight.

Helping others can build up these networks that mean you have support and encouragement from people who understand what it’s like to be a writer.

These networks are a fountain of knowledge, sharing their ideas for marketing, dealing with writers block or proof-reading your work etc.

A word on reciprocity

Reciprocity is the exchanging of goods or services with other people for mutual benfit.

Now while supporting other people can create reciprocity, it should be noted that it is not a guarantee.  You may support other writers who choose not to support you back.  Unless it was agreed that there would be a mutual sharing, no one owes you their support.

Supporting others should not be done with the singular goal of reciprocity.  Help others because it’s a good thing to do.  If something positive comes out of it for you, then that’s a bonus.

Also, if you support people and they do not support you.  Then you can choose to no longer support them.  However, don’t let that stop you from reaching out to others.  Helping each other can be beneficial to all.

How do you support your fellow writers?

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As always, leave me your thoughts in the comments below and if you want to see something specific on this blog, drop me a message.

Happy writing

Ari

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15 thoughts on “How to build a strong peer support network

  1. I couldn’t agree more with this post, Ari. Helping each other is the fuel behind all becoming better writers and better known. This month alone I’ve published a few guest posts because I’ve been busy with getting my next book ready for publication. Not only do guest posts help those writers who write the posts, but it helps the blogger who is hosting the guest posts by continuing to bring traffic to their blog. It’s a win-win situation.
    I also share other writers post or news of new books etc, via my social media channels. Another great free way for helping promote each other.

    • Thanks for your comment, Hugh. Great to hear you’ve been guest posting and good luck with your publication 🙂

      Exactly, it takes nothing to share each others work, reach out and help / support other writers.

      It’s so important to remember we’re all in this together.

  2. This is an excellent reminder that we’re all in this together. We’re alone most of the time with our work, our thoughts and at times our frustrations. For our work to grow we need to reach out. On the flip side not only does it benefit our work it benefits our emotional needs.

    Good info, as always.

    • Thanks Bryan (sorry for the delay in replying).

      Yes I think it is something we need to keep reminding ourselves. By supporting each other we also support ourselves.

      I know so many writers who, like many of us, are introverted, suffer anxiety and/or are shy. So it’s hard to make these connections.

      Yet something as simple as sharing their blog posts, doing a book review, tagging them on Twitter etc… they are ways of gently reaching out.

  3. This is great.

    Funny thing is, I feel more comfortable receiving support from strangers over social media than I do from my own family and friends!

    • Thanks for your comment. I know what you mean. I am a lot more open about my writing online than I ever am with IRL people.

      I rarely go to my RL friends and family for support or encouragement. 🙂

    • Thank you kindly. (apologies for the delay in my replies, things have been a little crazy here).

      I love finding blog articles and scheduling them (with Buffer) to my Facebook Author page. I think it adds a nice variety as well as keeping me posting regularly.

  4. As always, very informative. The solitariness of this profession is something that’s rarely discussed and it’s probably the best reason for blogging. It’s great to reach out to other people who know what you’re going through.

    • Thanks Ivia, 🙂 You’re right, we don’t often talk about how isolated and lonely the writing professional can be.

      Blogging can make such a difference, even to those of us who struggle with making connections.

      I come from a family of non-writers, and none of my IRL friends were writers either so I had no one outside of the internet who understood the trials and tribulations of writing.

      It’s important for us to keep making connections, sharing our experiences and supporting each other 😀

  5. Pingback: How to build a strong peer support network – Matthews' Blog

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