For those of you who follow me on my Facebook Author page, you may have seen the announcement about my new Blogger Series.
I will be posting on Thursdays from now with a series of articles designed to help people who are considering starting a blog. This is the first! 🙂
About the Blogger Series
I decided to start this series after several people contacted me asking about blogging. Since I’ve been blogging for a while and probably fallen into every pitfall, I am happy to share what I’ve learnt and hopefully help others avoid the mistakes I made.
While this series will be geared towards people wanting to start blogging, I will be covering a lot of different things. So if you are already a blogger, you might find something useful too.
I have numerous articles to cover in this series. However, as always, if you have something you want to see, please contact me with your thoughts and if it’s a) not already on my list and b) something I can discuss, I’ll add it to my content calendar.
So you want to start a blog?
Blogging is great. Especially for writers, because after all, we love writing so this is just an extension of that. It might not be the same as writing about dragons, murders, spies etc but it’s still fun.
Keep in mind, however, that blogging takes time. It is more than just writing down your thoughts. Depending on what you expect from your blog, might mean dedicating more time to it. Make sure you are prepared for that.
Do you have a purpose?
The first thing you need to consider when deciding to start a blog is what’s the purpose of your blog.
If you’re a writer that is looking to expand their audience, a blog can certainly do that. I started this blog before I ever touched social media. This blog gave me the opportunity to meet some incredible people who have become wonderful friends and great supporters.
However, before you launch your blog, it’s important to have a really clear idea what your blog’s purpose is.
Maybe you want to:
☆ journal your writing journey
☆ share your writing (eg poetry, flash fiction, novella etc)
☆ give advice on a topic
☆ support others by opening your platform (sharing others’ articles/guest posting)
☆ reviewing books or products
These are just a few of the reasons you might decide to start a blog. Maybe you would want to do a mix of some of these or have another purpose.
Why do I need a purpose?
Having a defined purpose helps you to organise your blog and helps people find you and connect.
If you covered a massive array of random topics that don’t connect, such as animal husbandry, IT support, trekking the Alps… you will not be able to draw in the right sort of followers and your blog posts will mostly be ignored.
Someone may find your post about IT support and then have to wait months for another, all the while not bothering with your animal husbandry posts or photos of your trip to the Alps. Likely they’ll just leave and find another blog that caters to them fully.
Your purpose helps to keep you on track and actually makes it easier to come up with content.
Think about what you want to offer and what you’d enjoy writing about.
If you’re a new writer, plotting your writing journey can be something that pulls other new writers in.
If you love cat photography, then you can connect with cat lovers through your photos.
For example, I started this blog as a way of sharing my Writing Tutorials. I had originally posted them on the art community, DeviantArt and they were getting a lot of positive feedback. I knew I could reach a larger number of people by using a blog since DeviantArt caters more to artists than writers.
Let’s talk about expansion
A good purpose is one that can expand. Maybe you want to photograph cats. You could eventually add in dog photos or cat videos or advice on keeping cats.
This blog started with tutorials, then expanded to support other writers when I opened up guest posting and as well as details about my life as a writer.
If your purpose can be expansive, remember to start small. Pick one main purpose and focus on that.
Are you new to blogging? What is the purpose of your blog? Drop a comment below.
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Thanks to everyone who joined me this Thursday, I really hope you enjoyed this post about blogging. I’ll be back next Thursday for another Blogger Series post.
There will be a normal post tomorrow at 18:30 (BST). See you then!